The Resource A bibliography of research and writings on marketing and advertising to children, by James U. McNeal

A bibliography of research and writings on marketing and advertising to children, by James U. McNeal

Label
A bibliography of research and writings on marketing and advertising to children
Title
A bibliography of research and writings on marketing and advertising to children
Statement of responsibility
by James U. McNeal
Creator
Subject
Language
eng
Action
committed to retain for EAST
Cataloging source
DLC
http://library.link/vocab/creatorName
McNeal, James U
Index
index present
LC call number
Z7164.C92
LC item number
M35 1991
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Child consumers
  • Advertising and children
  • Television advertising and children
Label
A bibliography of research and writings on marketing and advertising to children, by James U. McNeal
Instantiates
Publication
Note
Includes index
Dimensions
25 cm.
Extent
vi, 168 p.
Isbn
9780669276220
Lccn
91011506
System control number
(OCoLC)23463268
Label
A bibliography of research and writings on marketing and advertising to children, by James U. McNeal
Publication
Note
Includes index
Dimensions
25 cm.
Extent
vi, 168 p.
Isbn
9780669276220
Lccn
91011506
System control number
(OCoLC)23463268

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