The Resource Business Strategies and Competitiveness in Times of Crisis : A Survey on Italian SMEs, by Laura Gavinelli, (electronic resource)

Business Strategies and Competitiveness in Times of Crisis : A Survey on Italian SMEs, by Laura Gavinelli, (electronic resource)

Label
Business Strategies and Competitiveness in Times of Crisis : A Survey on Italian SMEs
Title
Business Strategies and Competitiveness in Times of Crisis
Title remainder
A Survey on Italian SMEs
Statement of responsibility
by Laura Gavinelli
Creator
Contributor
Author
Provider
Subject
Language
eng
Summary
This book focuses on the relationship between business strategy and competition among Italian SMEs in the aftermath of the economic crisis. First examining business strategy and competitive advantage in a broader sense, Business Strategies and Competitiveness in Times of Crisis goes on to analyse the strategic behaviour of SMEs and the key factors that allow them to overcome the challenges they face. The book covers wide-ranging topics such as marketing and communication strategies, internationalization process and entry modes, access to credit, networking, innovation process and human resources enhancement. Referring to insightful case studies and surveys conducted between 2011 and 2014, it reflects on managerial implications for Italian SMEs and identifies their three main competitive challenges.
http://library.link/vocab/creatorName
Gavinelli, Laura
Image bit depth
0
LC call number
HD62.7
Literary form
non fiction
http://library.link/vocab/relatedWorkOrContributorName
SpringerLink
http://library.link/vocab/subjectName
  • Business
  • Market research
  • Small business
  • Leadership
  • Organization
  • Planning
  • Business and Management
  • Small Business
  • Business Strategy/Leadership
  • Market Research/Competitive Intelligence
  • Organization
Label
Business Strategies and Competitiveness in Times of Crisis : A Survey on Italian SMEs, by Laura Gavinelli, (electronic resource)
Instantiates
Publication
Antecedent source
mixed
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
not applicable
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Chapter 1 Firms Strategies and Competitiveness: an overview -- Chapter 2 The Sources of Competitive Advantage -- Chapter 3 The Competitiveness of Italian Small and Medium-Sized Enterprises (SMEs) -- Chapter 4 A Survey on Monza and Brianza SMEs, Italy -- Chapter 5 Boosting Italian SMEs' Development: first consideration -- Bibliography
Dimensions
unknown
Extent
XXVI, 290 p. 34 illus.
File format
multiple file formats
Form of item
electronic
Isbn
9781137578105
Level of compression
uncompressed
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other control number
10.1057/978-1-137-57810-5
Other physical details
online resource.
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(DE-He213)978-1-137-57810-5
Label
Business Strategies and Competitiveness in Times of Crisis : A Survey on Italian SMEs, by Laura Gavinelli, (electronic resource)
Publication
Antecedent source
mixed
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Color
not applicable
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Chapter 1 Firms Strategies and Competitiveness: an overview -- Chapter 2 The Sources of Competitive Advantage -- Chapter 3 The Competitiveness of Italian Small and Medium-Sized Enterprises (SMEs) -- Chapter 4 A Survey on Monza and Brianza SMEs, Italy -- Chapter 5 Boosting Italian SMEs' Development: first consideration -- Bibliography
Dimensions
unknown
Extent
XXVI, 290 p. 34 illus.
File format
multiple file formats
Form of item
electronic
Isbn
9781137578105
Level of compression
uncompressed
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other control number
10.1057/978-1-137-57810-5
Other physical details
online resource.
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(DE-He213)978-1-137-57810-5

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