The Resource Cause marketing for dummies, by Joe Waters & Joanna MacDonald, (electronic resource)

Cause marketing for dummies, by Joe Waters & Joanna MacDonald, (electronic resource)

Label
Cause marketing for dummies
Title
Cause marketing for dummies
Statement of responsibility
by Joe Waters & Joanna MacDonald
Creator
Contributor
Provider
Subject
Language
eng
Member of
Cataloging source
E7B
http://library.link/vocab/creatorName
Waters, Joe R
Illustrations
illustrations
Index
index present
LC call number
HF5414
LC item number
.W38 2011eb
Literary form
non fiction
Nature of contents
dictionaries
http://library.link/vocab/relatedWorkOrContributorName
ebrary
Series statement
--For dummies.
http://library.link/vocab/subjectName
  • Social marketing
  • BUSINESS & ECONOMICS
  • BUSINESS & ECONOMICS
  • Social marketing
Label
Cause marketing for dummies, by Joe Waters & Joanna MacDonald, (electronic resource)
Instantiates
Publication
Note
  • Includes index
  • Made available online by ebrary
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
pt. 1. Getting started with cause marketing -- pt. 2. Promoting your cause marketing plan -- pt 3. Implementing your cause marketing program -- pt. 4. Taking your cause marketing program online -- pt 5. Expanding your cause marketing plan -- pt. 6. The part of tens
Extent
1 online resource (xvi, 316 p.)
Form of item
online
Isbn
9781118119051
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other physical details
ill. (some col.)
Specific material designation
remote
System control number
  • (OCoLC)747412895
  • (OCoLC)ocn747412895
Label
Cause marketing for dummies, by Joe Waters & Joanna MacDonald, (electronic resource)
Publication
Note
  • Includes index
  • Made available online by ebrary
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
pt. 1. Getting started with cause marketing -- pt. 2. Promoting your cause marketing plan -- pt 3. Implementing your cause marketing program -- pt. 4. Taking your cause marketing program online -- pt 5. Expanding your cause marketing plan -- pt. 6. The part of tens
Extent
1 online resource (xvi, 316 p.)
Form of item
online
Isbn
9781118119051
Isbn Type
(electronic bk.)
Media category
computer
Media MARC source
rdamedia
Media type code
c
Other physical details
ill. (some col.)
Specific material designation
remote
System control number
  • (OCoLC)747412895
  • (OCoLC)ocn747412895

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