Coverart for item
The Resource Consuming kids : the commercialization of childhood, the Media Education Foundation presents ; written & directed by Adriana Barbaro & Jeremy Earp ; produced by Adriana Barbaro ; co-producer, Jason T. Young ; a Media Education Foundation production

Consuming kids : the commercialization of childhood, the Media Education Foundation presents ; written & directed by Adriana Barbaro & Jeremy Earp ; produced by Adriana Barbaro ; co-producer, Jason T. Young ; a Media Education Foundation production

Label
Consuming kids : the commercialization of childhood
Title
Consuming kids
Title remainder
the commercialization of childhood
Statement of responsibility
the Media Education Foundation presents ; written & directed by Adriana Barbaro & Jeremy Earp ; produced by Adriana Barbaro ; co-producer, Jason T. Young ; a Media Education Foundation production
Contributor
Provider
Subject
Language
  • eng
  • eng
Summary
With virtually no government or public outcry, the multi-billion dollar youth marketing industry has been able to use the latest advances in psychology, anthropology, and neuroscience to transform American children into one of the most powerful and profitable consumer demographics in the world. American kids now influence an estimated $700 billion in annual spending, targeted virtually from birth with a relentless bombardment of sophisticated commercial appeals designed to sell everything from Hollywood merchandise and junk foods to iPods, cell phones, the family car and vacations. The result is that childhood itself has been commercialized. Drawing on the insights of experts, industry insiders, and children themselves, Consuming Kids traces the evolution and impact of this disturbing and unprecedented phenomenon, exposing the youth marketing industry's controversial tactics and exploring the effect of hyper-consumerism on the actual lived experience of children
Cataloging source
MaNoMEF
Characteristic
videorecording
Date time place
Originally produced by Media Education Foundation in 2008
Intended audience
  • Grade 9+
  • Higher education
PerformerNote
Narrator, Alex Peterson; Participants, Dan Acuff, Enola Aird, Michael Brody, Nancy Carlsson-Paige, Josh Golin, Allen Kanner, Velma LaPoint, Diane Levin, Susan Linn, Robert Reiher, Michael Rich, Gary Ruskin, Nick Russell, Juliet Schor, Betsy Taylor, David Walsh
http://library.link/vocab/relatedWorkOrContributorName
  • Alper, Loretta
  • Barbaro, Adriana
  • Earp, Jeremy
  • Jhally, Sut
  • Killoy, Andrew
  • Kanopy
Runtime
66
http://library.link/vocab/subjectName
  • Advertising
  • Advertising and children
  • Child consumers
  • Commercialism
  • Marketing research
Technique
live action
Label
Consuming kids : the commercialization of childhood, the Media Education Foundation presents ; written & directed by Adriana Barbaro & Jeremy Earp ; produced by Adriana Barbaro ; co-producer, Jason T. Young ; a Media Education Foundation production
Instantiates
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (1 video file, 67 min.)
File format
unknown
Form of item
online
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Medium for sound
other
Publisher number
1041604
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
  • (OCoLC)897765609
  • (OCoLC)897765609
  • (OCoLC)897765609
  • (CaSfKAN)kan1041604
System details
Mode of access: World Wide Web
Video recording format
other
Label
Consuming kids : the commercialization of childhood, the Media Education Foundation presents ; written & directed by Adriana Barbaro & Jeremy Earp ; produced by Adriana Barbaro ; co-producer, Jason T. Young ; a Media Education Foundation production
Publication
Antecedent source
unknown
Carrier category
online resource
Carrier MARC source
rdacarrier
Configuration of playback channels
unknown
Content category
two-dimensional moving image
Content type MARC source
rdacontent
Dimensions
unknown
Extent
1 online resource (1 video file, 67 min.)
File format
unknown
Form of item
online
Level of compression
unknown
Media category
computer
Media MARC source
rdamedia
Medium for sound
other
Publisher number
1041604
Quality assurance targets
not applicable
Reformatting quality
unknown
Sound
sound
Sound on medium or separate
sound on medium
Specific material designation
  • other
  • remote
System control number
  • (OCoLC)897765609
  • (OCoLC)897765609
  • (OCoLC)897765609
  • (CaSfKAN)kan1041604
System details
Mode of access: World Wide Web
Video recording format
other

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