The Resource Global advantage on the Internet : from corporate connectivity to international competitiveness, Mary J. Cronin ; [foreword by Cathy J. Medich]

Global advantage on the Internet : from corporate connectivity to international competitiveness, Mary J. Cronin ; [foreword by Cathy J. Medich]

Label
Global advantage on the Internet : from corporate connectivity to international competitiveness
Title
Global advantage on the Internet
Title remainder
from corporate connectivity to international competitiveness
Statement of responsibility
Mary J. Cronin ; [foreword by Cathy J. Medich]
Creator
Subject
Language
eng
Summary
Business on the Internet is going global. Thousands of U.S. companies have already discovered the value of the World Wide Web for marketing, sales, and customer support. The Web breaks down traditional barriers to international commerce, and innovative companies can use it to transcend the limits of size and location and to compete in the global electronic marketplace. But to thrive in this new environment, managers need to understand both the advantages and the pitfalls of business without borders. Global Advantage on the Internet analyzes successful strategies of corporations around the world, illustrating how the Internet has changed the rules for international competitiveness
Action
committed to retain for EAST
Cataloging source
DLC
http://library.link/vocab/creatorName
Cronin, Mary J
Illustrations
illustrations
Index
index present
LC call number
HF54.56
LC item number
.C76 1996
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Business
  • Business enterprises
  • World Wide Web
  • Internet
  • Competition, International
  • Empresas de negocios
  • World Wide Web (Sistema de recuperación de información)
  • Internet (Red de computadoras)
  • Competencia internacional
  • Business
  • Business enterprises
  • Competition, International
  • Internet
  • World Wide Web
  • Geschäftsidee
  • Internet
Label
Global advantage on the Internet : from corporate connectivity to international competitiveness, Mary J. Cronin ; [foreword by Cathy J. Medich]
Link
https://archive.org/details/globaladvantageo00cron
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Foreword / Cathy J. Medich -- Ch. 1. Business Without Borders -- Ch. 2. Covering Cyberspace: This Sun Never Sets -- Ch. 3. Serving Information on a Worldwide Platter -- Ch. 4. Opening the Marketplace to Electronic Commerce -- Ch. 5. Continental Divide: Canada and Mexico -- Ch. 6. Community Ties: Online In Europe -- Ch. 7. Japan: Making the Competitive Connection -- Ch. 8. Building Global Business: Integrated Web Strategies -- Ch. 9. Net Value: International Information Resources -- Ch. 10. Country Positioning on the Web -- Ch. 11. Assessing Information Infrastructure -- Ch. 12. National Policy and Global Advantage -- Appendix A. International Internet Statistics -- Appendix B. Selected Web Sites by Country -- Appendix C. Global Internet Access Sampler
Dimensions
23 cm
Extent
x, 358 pages
Isbn
9780442019389
Lccn
95031352
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (OCoLC)32968971
  • (OCoLC)ocm32968971
Label
Global advantage on the Internet : from corporate connectivity to international competitiveness, Mary J. Cronin ; [foreword by Cathy J. Medich]
Link
https://archive.org/details/globaladvantageo00cron
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Foreword / Cathy J. Medich -- Ch. 1. Business Without Borders -- Ch. 2. Covering Cyberspace: This Sun Never Sets -- Ch. 3. Serving Information on a Worldwide Platter -- Ch. 4. Opening the Marketplace to Electronic Commerce -- Ch. 5. Continental Divide: Canada and Mexico -- Ch. 6. Community Ties: Online In Europe -- Ch. 7. Japan: Making the Competitive Connection -- Ch. 8. Building Global Business: Integrated Web Strategies -- Ch. 9. Net Value: International Information Resources -- Ch. 10. Country Positioning on the Web -- Ch. 11. Assessing Information Infrastructure -- Ch. 12. National Policy and Global Advantage -- Appendix A. International Internet Statistics -- Appendix B. Selected Web Sites by Country -- Appendix C. Global Internet Access Sampler
Dimensions
23 cm
Extent
x, 358 pages
Isbn
9780442019389
Lccn
95031352
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (OCoLC)32968971
  • (OCoLC)ocm32968971

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