The Resource Goodvertising : creative advertising that cares, Thomas Kolster

Goodvertising : creative advertising that cares, Thomas Kolster

Label
Goodvertising : creative advertising that cares
Title
Goodvertising
Title remainder
creative advertising that cares
Statement of responsibility
Thomas Kolster
Title variation
Creative advertising that cares
Creator
Subject
Language
eng
Summary
Looks at 120 ethical and positive advertising campaigns
Cataloging source
BTCTA
http://library.link/vocab/creatorDate
1978-
http://library.link/vocab/creatorName
Kolster, Thomas
Illustrations
illustrations
Index
index present
LC call number
HF5823
LC item number
.K64 2012
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Advertising
  • Commercial art
  • Advertising
  • Commercial art
  • Werbekampagne
  • Werbung
  • Gesellschaftliches Bewusstsein
  • Soziale Verantwortung
  • Umweltbewusstsein
  • Umweltverträglichkeit
Label
Goodvertising : creative advertising that cares, Thomas Kolster
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Transparency -- Connection -- Simplicity -- Collaboration -- Compassion -- Creativity -- Contagiousness -- Generosity -- Insight -- Positivity -- Commitment
Dimensions
29 cm
Extent
256 pages
Isbn
9780500516263
Lccn
2012931634
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (chiefly color)
System control number
  • (OCoLC)783160482
  • (OCoLC)ocn783160482
Label
Goodvertising : creative advertising that cares, Thomas Kolster
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Transparency -- Connection -- Simplicity -- Collaboration -- Compassion -- Creativity -- Contagiousness -- Generosity -- Insight -- Positivity -- Commitment
Dimensions
29 cm
Extent
256 pages
Isbn
9780500516263
Lccn
2012931634
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations (chiefly color)
System control number
  • (OCoLC)783160482
  • (OCoLC)ocn783160482

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