Coverart for item
The Resource Kickstarter for dummies, by Aimee Cebulski, (electronic resource)

Kickstarter for dummies, by Aimee Cebulski, (electronic resource)

Label
Kickstarter for dummies
Title
Kickstarter for dummies
Statement of responsibility
by Aimee Cebulski
Creator
Contributor
Provider
Subject
Genre
Language
eng
Summary
Learn to use Kickstarter to make your great ideas a reality As a crowd-funding website for creative projects, Kickstarter has the power to make creative ideas come to life. This helpful guide walks you through the potential of this amazing tool, which has helped project creators successfully launch their projects since 2009. You'll learn how to create a Kickstarter account, set up your first project, and effectively use social media to bring awareness to your project and build up the community around it to hopefully reach the goal of 100 percent funding
Member of
Cataloging source
E7B
Illustrations
illustrations
Index
index present
LC call number
HG4027.6
LC item number
.C43 2013eb
Literary form
non fiction
Nature of contents
standards specifications
Series statement
--For dummies
Label
Kickstarter for dummies, by Aimee Cebulski, (electronic resource)
Instantiates
Publication
Note
Includes index
Color
multicolored
Contents
Machine generated contents note: About This Book -- How This Book Is Organized -- Foolish Assumptions -- Icons Used in This Book -- Where to Go from Here -- ch. 1 Introducing Kickstarter -- Looking at the Concept of Crowdfunding -- Understanding How Funding on Kickstarter Works -- Recognizing the Advantages of Kickstarter -- Knowing What Kickstarter Does and Doesn't Fund -- Reading the Fine Print Before You Start -- Reading through the FAQ -- Going to Kickstarter's virtual school -- Following Kickstarter's guidelines -- Discovering the Crowdfunding Process -- ch. 2 Laying the Foundation for Your Kickstarter Campaign -- Transforming Your Passion into a Kickstarter Project -- Prepping to Start Your Project -- What Makes Your Project Unique? Writing a Short Project Description -- Creating the Long Project Description -- Choosing media to support your description -- Risks and Challenges -- Making a Compelling Video -- Outlining the content for your video -- Choosing tools to make a great video -- Understanding Kickstarter Categories -- Introducing the categories -- Choosing the right category -- iPhone Elevation Dock: Realizing a Market Niche -- ch. 3 Deciding How Much to Ask For -- Figuring How Much Your Project Will Cost -- Outlining broad expense categories -- Listing individual expenses -- Trying to estimate those costs -- Examining other Kickstarter campaigns -- Estimating Potential Donations -- Who you gonna call? -- Evaluate your potential reward levels -- Rewarding your backers -- The Order of the Stick: Building on a Fan Base and Offering Creative Rewards -- Building on a fan base -- Getting creative with rewards -- Throwing in the perks -- ch. 4 Creating a Realistic Timeline -- Creating a Timeline for Your Campaign -- Staggering the Reward Dates -- Experiencing Success and Then Delays -- iPhone Elevation Dock -- Pebble E-Paper Watch -- ch. 5 Setting Up Your Campaign -- Kickstarting Your Kickstarter Account -- Filling Out Your Project Profile -- Setting Up Backer Rewards -- Telling Your Project's Story -- Uploading your video -- Filling out your project description -- Adding Details about You -- Activating Your Payment Account -- Preparing for Kickstarter Review -- Double-checking your campaign uploads -- Conducting a final review and submitting your campaign -- ch. 6 Managing an Active Campaign -- Launching Your Campaign -- Creating a Compelling Call to Action -- Contacting Potential Backers -- Sending personal e-mails -- Posting on Facebook -- Using a Facebook business page -- Tweeting about your campaign -- Posting your campaign video on video-sharing sites -- Tracking Your Backers -- Contacting Your Backers through Kickstarter -- Sending a message -- Posting updates -- Promoting Your Deadline -- Paying to Promote Your Campaign -- Buying advertising on Facebook -- Purchasing other Internet or newspaper ads -- Using promotional events and ideas to drive backers to your campaign -- iPhone Elevation Dock: Getting the Word Out -- Finding 40: Learning from My Own Kickstarter Campaign(s) -- Looking at my project -- Filling the content -- Failing to use my own networks -- Not strategizing properly -- Second campaign: Success! -- ch. 7 Kickstarter for iPhone -- Downloading the App -- Logging In and Out -- Touring the Kickstarter App Interface -- Discovering projects -- Checking other projects' activities -- Peeking into your profile -- Managing Your Campaign from the Kickstarter App -- Viewing and replying to messages -- Seeing your account activity -- Posting project updates for your backers -- ch. 8 Seeing the Light at the End of Your Campaign -- Handling a Struggling or Unsuccessful Campaign -- Thanking Your Backers -- Building a Community around Your Project -- Sustaining the community after your project ends -- Fostering your community offline -- Delivering Rewards to Your Backers -- Downloading your Backer Report -- Surveying your backers -- Keeping Up with Kickstarter -- ch. 9 Ten Unique Reward Ideas -- "Cover Me!": Featuring Backers on Your Cover -- "The Shirt Off Your Back": Offering T-Shirts -- "Naming Rights": Including a Backer as a Character -- "Autograph, Please": Signing Your Work -- "Casting Call": Rewarding Backers with Bit Parts -- "Curtain Call": Sharing Tickets to Your Show -- "Hero Worship": Making a Backer the Hero of Your Project -- "Dinner Guest": Meeting Your Backers in Person -- "Sign Me Up": Offering Subscriptions -- "Fly Me to the Moon": Bringing an Out-of-Town Backer to an Event -- ch. 10 Ten Resources to Help with Your Campaign -- Finding Kickstarter-Specific Resources -- Learning from Other Kickstarter Stories -- Budgeting for Your Project -- Making a Business Plan -- Writing Well -- Copywriting Well -- Writing Press Releases -- Building a Basic Website -- WordPress.com -- Blogger -- Tumblr -- Taking Great Photos -- Promoting Your Project or Event
Dimensions
unknown
Extent
1 online resource (viii, 200 p. :)
Form of item
online
Isbn
9781118505465
Isbn Type
(electronic bk.)
Other physical details
col. ill.
Publisher number
EB00057843
Reproduction note
Electronic reproduction.
Specific material designation
remote
Stock number
CL0500000299
System control number
  • (OCoLC)849928564
  • (OCoLC)ocn849928564
Label
Kickstarter for dummies, by Aimee Cebulski, (electronic resource)
Publication
Note
Includes index
Color
multicolored
Contents
Machine generated contents note: About This Book -- How This Book Is Organized -- Foolish Assumptions -- Icons Used in This Book -- Where to Go from Here -- ch. 1 Introducing Kickstarter -- Looking at the Concept of Crowdfunding -- Understanding How Funding on Kickstarter Works -- Recognizing the Advantages of Kickstarter -- Knowing What Kickstarter Does and Doesn't Fund -- Reading the Fine Print Before You Start -- Reading through the FAQ -- Going to Kickstarter's virtual school -- Following Kickstarter's guidelines -- Discovering the Crowdfunding Process -- ch. 2 Laying the Foundation for Your Kickstarter Campaign -- Transforming Your Passion into a Kickstarter Project -- Prepping to Start Your Project -- What Makes Your Project Unique? Writing a Short Project Description -- Creating the Long Project Description -- Choosing media to support your description -- Risks and Challenges -- Making a Compelling Video -- Outlining the content for your video -- Choosing tools to make a great video -- Understanding Kickstarter Categories -- Introducing the categories -- Choosing the right category -- iPhone Elevation Dock: Realizing a Market Niche -- ch. 3 Deciding How Much to Ask For -- Figuring How Much Your Project Will Cost -- Outlining broad expense categories -- Listing individual expenses -- Trying to estimate those costs -- Examining other Kickstarter campaigns -- Estimating Potential Donations -- Who you gonna call? -- Evaluate your potential reward levels -- Rewarding your backers -- The Order of the Stick: Building on a Fan Base and Offering Creative Rewards -- Building on a fan base -- Getting creative with rewards -- Throwing in the perks -- ch. 4 Creating a Realistic Timeline -- Creating a Timeline for Your Campaign -- Staggering the Reward Dates -- Experiencing Success and Then Delays -- iPhone Elevation Dock -- Pebble E-Paper Watch -- ch. 5 Setting Up Your Campaign -- Kickstarting Your Kickstarter Account -- Filling Out Your Project Profile -- Setting Up Backer Rewards -- Telling Your Project's Story -- Uploading your video -- Filling out your project description -- Adding Details about You -- Activating Your Payment Account -- Preparing for Kickstarter Review -- Double-checking your campaign uploads -- Conducting a final review and submitting your campaign -- ch. 6 Managing an Active Campaign -- Launching Your Campaign -- Creating a Compelling Call to Action -- Contacting Potential Backers -- Sending personal e-mails -- Posting on Facebook -- Using a Facebook business page -- Tweeting about your campaign -- Posting your campaign video on video-sharing sites -- Tracking Your Backers -- Contacting Your Backers through Kickstarter -- Sending a message -- Posting updates -- Promoting Your Deadline -- Paying to Promote Your Campaign -- Buying advertising on Facebook -- Purchasing other Internet or newspaper ads -- Using promotional events and ideas to drive backers to your campaign -- iPhone Elevation Dock: Getting the Word Out -- Finding 40: Learning from My Own Kickstarter Campaign(s) -- Looking at my project -- Filling the content -- Failing to use my own networks -- Not strategizing properly -- Second campaign: Success! -- ch. 7 Kickstarter for iPhone -- Downloading the App -- Logging In and Out -- Touring the Kickstarter App Interface -- Discovering projects -- Checking other projects' activities -- Peeking into your profile -- Managing Your Campaign from the Kickstarter App -- Viewing and replying to messages -- Seeing your account activity -- Posting project updates for your backers -- ch. 8 Seeing the Light at the End of Your Campaign -- Handling a Struggling or Unsuccessful Campaign -- Thanking Your Backers -- Building a Community around Your Project -- Sustaining the community after your project ends -- Fostering your community offline -- Delivering Rewards to Your Backers -- Downloading your Backer Report -- Surveying your backers -- Keeping Up with Kickstarter -- ch. 9 Ten Unique Reward Ideas -- "Cover Me!": Featuring Backers on Your Cover -- "The Shirt Off Your Back": Offering T-Shirts -- "Naming Rights": Including a Backer as a Character -- "Autograph, Please": Signing Your Work -- "Casting Call": Rewarding Backers with Bit Parts -- "Curtain Call": Sharing Tickets to Your Show -- "Hero Worship": Making a Backer the Hero of Your Project -- "Dinner Guest": Meeting Your Backers in Person -- "Sign Me Up": Offering Subscriptions -- "Fly Me to the Moon": Bringing an Out-of-Town Backer to an Event -- ch. 10 Ten Resources to Help with Your Campaign -- Finding Kickstarter-Specific Resources -- Learning from Other Kickstarter Stories -- Budgeting for Your Project -- Making a Business Plan -- Writing Well -- Copywriting Well -- Writing Press Releases -- Building a Basic Website -- WordPress.com -- Blogger -- Tumblr -- Taking Great Photos -- Promoting Your Project or Event
Dimensions
unknown
Extent
1 online resource (viii, 200 p. :)
Form of item
online
Isbn
9781118505465
Isbn Type
(electronic bk.)
Other physical details
col. ill.
Publisher number
EB00057843
Reproduction note
Electronic reproduction.
Specific material designation
remote
Stock number
CL0500000299
System control number
  • (OCoLC)849928564
  • (OCoLC)ocn849928564

Library Locations

  • African Studies LibraryBorrow it
    771 Commonwealth Avenue, 6th Floor, Boston, MA, 02215, US
    42.350723 -71.108227
  • Alumni Medical LibraryBorrow it
    72 East Concord Street, Boston, MA, 02118, US
    42.336388 -71.072393
  • Astronomy LibraryBorrow it
    725 Commonwealth Avenue, 6th Floor, Boston, MA, 02445, US
    42.350259 -71.105717
  • Fineman and Pappas Law LibrariesBorrow it
    765 Commonwealth Avenue, Boston, MA, 02215, US
    42.350979 -71.107023
  • Frederick S. Pardee Management LibraryBorrow it
    595 Commonwealth Avenue, Boston, MA, 02215, US
    42.349626 -71.099547
  • Howard Gotlieb Archival Research CenterBorrow it
    771 Commonwealth Avenue, 5th Floor, Boston, MA, 02215, US
    42.350723 -71.108227
  • Mugar Memorial LibraryBorrow it
    771 Commonwealth Avenue, Boston, MA, 02215, US
    42.350723 -71.108227
  • Music LibraryBorrow it
    771 Commonwealth Avenue, 2nd Floor, Boston, MA, 02215, US
    42.350723 -71.108227
  • Pikering Educational Resources LibraryBorrow it
    2 Silber Way, Boston, MA, 02215, US
    42.349804 -71.101425
  • School of Theology LibraryBorrow it
    745 Commonwealth Avenue, 2nd Floor, Boston, MA, 02215, US
    42.350494 -71.107235
  • Science & Engineering LibraryBorrow it
    38 Cummington Mall, Boston, MA, 02215, US
    42.348472 -71.102257
  • Stone Science LibraryBorrow it
    675 Commonwealth Avenue, Boston, MA, 02445, US
    42.350103 -71.103784
Processing Feedback ...