The Resource Legal aspects of marketing and sales

Legal aspects of marketing and sales

Label
Legal aspects of marketing and sales
Title
Legal aspects of marketing and sales
Contributor
Provider
Subject
Language
eng
Summary
"Legal Aspects of Marketing and Sales is an up-to-date textbook that covers legal issues that students who will work in marketing or with marketing managers must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style."--Open Textbook Library
Cataloging source
COF
LC call number
KF1609
LC item number
.L45eb
Nature of contents
  • dictionaries
  • bibliography
http://library.link/vocab/relatedWorkOrContributorName
Open Textbook Library
http://library.link/vocab/subjectName
  • Marketing
  • Sales
  • Commercial law
Label
Legal aspects of marketing and sales
Instantiates
Publication
Distribution
Copyright
Note
This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Introduction to law and legal systems -- Corporate social responsibility and business ethics -- Courts and the legal process -- Constitutional law and US commerce -- Administrative law -- Criminal law -- Introduction to tort law -- Introduction to contract law -- The agreement -- Real assent -- Consideration -- Legality -- Form and meaning -- Third-party rights -- Discharge of obligations -- Remedies -- Introduction to sales and leases -- Title and risk of loss -- Performance and remedies -- Products liability -- Bailments and the storage, shipment, and leasing of goods -- Intellectual property -- Antitrust law -- Unfair trade practices and the Federal Trade Commission
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781453343289
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Other physical details
illustrations.
Publication frequency
Updated irregularly.
Specific material designation
remote
System control number
  • (OCoLC)953874303
  • (OCoLC)ocn953874303
Label
Legal aspects of marketing and sales
Publication
Distribution
Copyright
Note
This text was adapted by The Saylor Foundation under a Creative Commons Attribution-NonCommercial-ShareAlike 3.0 License without attribution as requested by the work’s original creator or licensee
Bibliography note
Includes bibliographical references
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier.
Color
mixed
Content category
text
Content type code
txt
Content type MARC source
rdacontent.
Contents
Introduction to law and legal systems -- Corporate social responsibility and business ethics -- Courts and the legal process -- Constitutional law and US commerce -- Administrative law -- Criminal law -- Introduction to tort law -- Introduction to contract law -- The agreement -- Real assent -- Consideration -- Legality -- Form and meaning -- Third-party rights -- Discharge of obligations -- Remedies -- Introduction to sales and leases -- Title and risk of loss -- Performance and remedies -- Products liability -- Bailments and the storage, shipment, and leasing of goods -- Intellectual property -- Antitrust law -- Unfair trade practices and the Federal Trade Commission
Dimensions
unknown
Extent
1 online resource
Form of item
online
Isbn
9781453343289
Media category
computer
Media MARC source
rdamedia.
Media type code
c
Other physical details
illustrations.
Publication frequency
Updated irregularly.
Specific material designation
remote
System control number
  • (OCoLC)953874303
  • (OCoLC)ocn953874303

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