The Resource M-commerce : experiencing the phygital retail, editors, Punita Duhan, Anurag Singh, PhD

M-commerce : experiencing the phygital retail, editors, Punita Duhan, Anurag Singh, PhD

Label
M-commerce : experiencing the phygital retail
Title
M-commerce
Title remainder
experiencing the phygital retail
Statement of responsibility
editors, Punita Duhan, Anurag Singh, PhD
Contributor
Editor
Provider
Subject
Language
eng
Index
index present
LC call number
HF5548.34
LC item number
.M23 2019
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
  • 1973-
  • 1974-
http://library.link/vocab/relatedWorkOrContributorName
  • Duhan, Punita
  • Singh, Anurag
  • ENGnetBASE
http://library.link/vocab/subjectName
  • Mobile commerce
  • Electronic commerce
  • Electronic commerce
  • Mobile commerce
Label
M-commerce : experiencing the phygital retail, editors, Punita Duhan, Anurag Singh, PhD
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
M-commerce : meaning, evolution, and growth / Mithun Shrivastava, Devika Prakash, and Vir Ved Ratna -- What's new with mobile commerce? / Henrique Schneider -- Mobile commerce : evolution and trends / Padmini Tomer -- Success factors of M-commerce : a customer perspective / Anu G. Aggarwal, Gunmala Suri, and Himanshu Sharma -- Driving forces of M-commerce / Kulvinder Kaur Batth -- Encumbrances in M-commerce : a demographic context / Nidhi Singh and Shubhi Agarwal -- Let's get phygital : M-commerce as a crusader for "phygital" retail / Priyanka Singh, Gursimranjit Singh, and Maninder Singh -- M-commerce : crusader for "phygital" retail / Shivani Arora and Anukriti Verma -- Factors deterring the adoption of M-tourism in India / S. Meera and A. Vinodan -- Adoption of M-commerce among women : an empirical study in India / Anushruti Vagrani, Dilpreet Kaur, and P. Vigneswara Ilavarasan -- Mobile learning : factors affecting students' adoption in higher education / Amandeep Kaur, Ruhee Mittal, Nidhi Sharma, and Anshu Lochab -- An empirical investigation of adoption and satisfaction of M-commerce users in the selected city of Gujarat State : a case study of Vadodara City / Parag Sunil Shukla, Parimal Hariom Vyas, and Madhusudan N. Pandya -- M-commerce : a boon or bane for grocery shoppers / Anuja Shukla and Shiv Kumar Sharma -- Measuring mobile commerce service quality : a review of literature / Amit Shankar and Biplab Datta -- Is India poised for M-commerce in the cashless milieu? / Arindam Chakrabarty -- M-commerce at the bottom of the pyramid : insights from Asia / Farrah Zeba, Musarrat Shaheen, and Rambalak Yadav -- Vigor of M-word of mouth in the consumer epoch / Yog Mishra, Anurag Singh, and Punita Duhan
Extent
1 online resource
Form of item
online
Lccn
2018047350
Media category
computer
Media MARC source
rdamedia
Media type code
c
Note
WorldCat record--ma
Label
M-commerce : experiencing the phygital retail, editors, Punita Duhan, Anurag Singh, PhD
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
online resource
Carrier category code
cr
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
M-commerce : meaning, evolution, and growth / Mithun Shrivastava, Devika Prakash, and Vir Ved Ratna -- What's new with mobile commerce? / Henrique Schneider -- Mobile commerce : evolution and trends / Padmini Tomer -- Success factors of M-commerce : a customer perspective / Anu G. Aggarwal, Gunmala Suri, and Himanshu Sharma -- Driving forces of M-commerce / Kulvinder Kaur Batth -- Encumbrances in M-commerce : a demographic context / Nidhi Singh and Shubhi Agarwal -- Let's get phygital : M-commerce as a crusader for "phygital" retail / Priyanka Singh, Gursimranjit Singh, and Maninder Singh -- M-commerce : crusader for "phygital" retail / Shivani Arora and Anukriti Verma -- Factors deterring the adoption of M-tourism in India / S. Meera and A. Vinodan -- Adoption of M-commerce among women : an empirical study in India / Anushruti Vagrani, Dilpreet Kaur, and P. Vigneswara Ilavarasan -- Mobile learning : factors affecting students' adoption in higher education / Amandeep Kaur, Ruhee Mittal, Nidhi Sharma, and Anshu Lochab -- An empirical investigation of adoption and satisfaction of M-commerce users in the selected city of Gujarat State : a case study of Vadodara City / Parag Sunil Shukla, Parimal Hariom Vyas, and Madhusudan N. Pandya -- M-commerce : a boon or bane for grocery shoppers / Anuja Shukla and Shiv Kumar Sharma -- Measuring mobile commerce service quality : a review of literature / Amit Shankar and Biplab Datta -- Is India poised for M-commerce in the cashless milieu? / Arindam Chakrabarty -- M-commerce at the bottom of the pyramid : insights from Asia / Farrah Zeba, Musarrat Shaheen, and Rambalak Yadav -- Vigor of M-word of mouth in the consumer epoch / Yog Mishra, Anurag Singh, and Punita Duhan
Extent
1 online resource
Form of item
online
Lccn
2018047350
Media category
computer
Media MARC source
rdamedia
Media type code
c
Note
WorldCat record--ma

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