The Resource Packaging the presidency : a history and criticism of presidential campaign advertising, Kathleen Hall Jamieson

Packaging the presidency : a history and criticism of presidential campaign advertising, Kathleen Hall Jamieson

Label
Packaging the presidency : a history and criticism of presidential campaign advertising
Title
Packaging the presidency
Title remainder
a history and criticism of presidential campaign advertising
Statement of responsibility
Kathleen Hall Jamieson
Creator
Subject
Language
eng
Summary
Traces the origins and evolution of presidential advertising from banners and broadsides to broadcasing with detailed chapters on the 1952-1980 presidential elections
Cataloging source
DLC
http://library.link/vocab/creatorName
Jamieson, Kathleen Hall
Illustrations
illustrations
Index
index present
LC call number
JK524
LC item number
.J36 1992
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • USA
  • Presidents
  • Advertising, Political
  • Campañas políticas
  • Présidents
  • Publicité politique
  • Advertising, Political
  • Politics and government
  • Presidents
  • Verkiezingscampagnes
  • Presidentskandidaten
  • Präsidentenwahl
  • Wahlpropaganda
  • United States
  • EE. UU.
  • États-Unis
  • United States
Label
Packaging the presidency : a history and criticism of presidential campaign advertising, Kathleen Hall Jamieson
Link
https://archive.org/details/packagingpreside00jami
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 512-535) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
22 cm
Edition
2nd ed.
Extent
xxiii, 546 pages
Isbn
9780195072983
Isbn Type
(cloth : alk. paper)
Lccn
91019293
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (OCoLC)23766474
  • (OCoLC)ocm23766474
Label
Packaging the presidency : a history and criticism of presidential campaign advertising, Kathleen Hall Jamieson
Link
https://archive.org/details/packagingpreside00jami
Publication
Bibliography note
Includes bibliographical references (p. 512-535) and index
Carrier category
volume
Carrier category code
  • nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Dimensions
22 cm
Edition
2nd ed.
Extent
xxiii, 546 pages
Isbn
9780195072983
Isbn Type
(cloth : alk. paper)
Lccn
91019293
Media category
unmediated
Media MARC source
rdamedia
Media type code
  • n
Other physical details
illustrations
System control number
  • (OCoLC)23766474
  • (OCoLC)ocm23766474

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