The Resource Perspectives on Consumer Choice : From Behavior to Action, from Action to Agency, by Gordon R. Foxall, (electronic resource)

Perspectives on Consumer Choice : From Behavior to Action, from Action to Agency, by Gordon R. Foxall, (electronic resource)

Label
Perspectives on Consumer Choice : From Behavior to Action, from Action to Agency
Title
Perspectives on Consumer Choice
Title remainder
From Behavior to Action, from Action to Agency
Statement of responsibility
by Gordon R. Foxall
Creator
Author
Author
Subject
Language
eng
Summary
Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer. Confronted by competing brands and products, services, and e-tailed opportunities that are but a click away, how does the consumer choose among them to achieve the particular array of goods to suit their lifestyle? Consumer researchers often seek to explain consumer choice by attributing it to beliefs, desires, attitudes, and intentions in the absence of any theoretical justification. Perspectives on Consumer Choice is the outcome of a research program that employs cognitive explanations in a responsible and disciplined way to genuinely elucidate consumer choice in social scientific terms. Employing a reasoned approach to understanding consumption, this book builds upon theoretical and empirical research in economic psychology, behavioral economics and philosophy as well as marketing and consumer research.
Is part of
http://library.link/vocab/creatorName
Foxall, G. R
http://bibfra.me/vocab/relation/httpidlocgovvocabularyrelatorsaut
xodo2EwmKUs
Image bit depth
0
LC call number
HF5410-5417.5
Literary form
non fiction
http://library.link/vocab/subjectName
  • Marketing
  • Neuropsychology
  • Psychology, Industrial
  • Marketing
  • Neuropsychology
  • Industrial and Organizational Psychology
Label
Perspectives on Consumer Choice : From Behavior to Action, from Action to Agency, by Gordon R. Foxall, (electronic resource)
Instantiates
Publication
Antecedent source
mixed
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
not applicable
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Chapter 1 Explaining Consumer Choice -- Chapter 2 Consumer Choice as Behavior -- Chapter 3 Beyond Behaviorism -- Chapter 4 The Ascription of Intentionality -- Chapter 5 Intentional Psychologies -- Chapter 6 Consumer Choice as Action -- Chapter 7 Consumer Choice as Decision: Micro-Cognitive Psychology -- Chapter 8 Consumer Choice as Decision: Macro-Cognitive Psychology -- Chapter 9 Consumer Choice as Decision: Meso-Cognitive Psychology -- Chapter 10 Consumer Choice as Agency -- Bibliography -- Index
Dimensions
unknown
Edition
1st ed. 2016.
Extent
XI, 326 p. 27 illus.
File format
multiple file formats
Form of item
electronic
Isbn
9781137501219
Level of compression
uncompressed
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other control number
10.1057/978-1-137-50121-9
Other physical details
online resource.
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(DE-He213)978-1-137-50121-9
Label
Perspectives on Consumer Choice : From Behavior to Action, from Action to Agency, by Gordon R. Foxall, (electronic resource)
Publication
Antecedent source
mixed
Carrier category
online resource
Carrier category code
  • cr
Carrier MARC source
rdacarrier
Color
not applicable
Content category
text
Content type code
  • txt
Content type MARC source
rdacontent
Contents
Introduction -- Chapter 1 Explaining Consumer Choice -- Chapter 2 Consumer Choice as Behavior -- Chapter 3 Beyond Behaviorism -- Chapter 4 The Ascription of Intentionality -- Chapter 5 Intentional Psychologies -- Chapter 6 Consumer Choice as Action -- Chapter 7 Consumer Choice as Decision: Micro-Cognitive Psychology -- Chapter 8 Consumer Choice as Decision: Macro-Cognitive Psychology -- Chapter 9 Consumer Choice as Decision: Meso-Cognitive Psychology -- Chapter 10 Consumer Choice as Agency -- Bibliography -- Index
Dimensions
unknown
Edition
1st ed. 2016.
Extent
XI, 326 p. 27 illus.
File format
multiple file formats
Form of item
electronic
Isbn
9781137501219
Level of compression
uncompressed
Media category
computer
Media MARC source
rdamedia
Media type code
  • c
Other control number
10.1057/978-1-137-50121-9
Other physical details
online resource.
Quality assurance targets
absent
Reformatting quality
access
Specific material designation
remote
System control number
(DE-He213)978-1-137-50121-9

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