The Resource Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want, Jarol B. Manheim

Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want, Jarol B. Manheim

Label
Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want
Title
Strategy in information and influence campaigns
Title remainder
how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want
Statement of responsibility
Jarol B. Manheim
Creator
Subject
Language
eng
Summary
Information and influence campaigns are a particularly cogent example of the broader phenomenon we now term strategic political communication. If we think of political communication as encompassing the creation, distribution, control, use, processing and effects of information as a political resource, then we can characterize strategic political communication as the purposeful management of such information to achieve a stated objective based on the science of individual, organizational, and governmental decision-making. IICs are more or less centralized, highly structured, systematic, and carefully managed efforts to do just that. Strategy in Information and Influence Campaigns sets out in comprehensive detail the underlying assumptions, unifying strategy, and panoply of tactics of the IIC, both from the perspective of the protagonist who initiates the action and from that of the target who must defend against it. Jarol Manheim's forward-looking, broad, and systematic analysis is a must-have resource for scholars and students of political and strategic communication, as well as practitioners in both the public and private sectors
Cataloging source
DLC
http://library.link/vocab/creatorDate
1946-
http://library.link/vocab/creatorName
Manheim, Jarol B.
Illustrations
illustrations
Index
index present
LC call number
JA85.2.U6
LC item number
M373 2011
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/subjectName
  • Communication in politics
  • Public relations and politics
  • Lobbying
  • Communication in politics
  • Lobbying
  • Public relations and politics
  • Politische Kommunikation
  • Öffentlichkeitsarbeit
  • Informationspolitik
  • United States
  • USA
Label
Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want, Jarol B. Manheim
Instantiates
Publication
Bibliography note
Includes bibliographical references and indexes
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Points of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication II : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence
Dimensions
24 cm
Extent
xiv, 323 pages
Isbn
9780415887298
Isbn Type
(pbk. : alk. paper)
Lccn
2010029799
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
  • (OCoLC)644680425
  • (OCoLC)ocn644680425
Label
Strategy in information and influence campaigns : how policy advocates, social movements, insurgent groups, corporations, governments, and others get what they want, Jarol B. Manheim
Publication
Bibliography note
Includes bibliographical references and indexes
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Contents
Points of origin -- Information and influence campaigns -- Strategy and tactics in campaign communication I : winning the argument -- Strategy and tactics in campaign communication II : shaping the decision -- Networks and netwaves : organizing for influence -- Riding the waves : strategy and tactics in network activation -- Feeling the pressure : the dimensionality of targets -- Guarding the castle : deterring, deflecting, minimizing or defeating information and influence campaigns -- Information, and influence
Dimensions
24 cm
Extent
xiv, 323 pages
Isbn
9780415887298
Isbn Type
(pbk. : alk. paper)
Lccn
2010029799
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
Other physical details
illustrations
System control number
  • (OCoLC)644680425
  • (OCoLC)ocn644680425

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