The Resource Strong brands, strong relationships, edited by Susan Fournier, Michael Breazeale and Jill Avery

Strong brands, strong relationships, edited by Susan Fournier, Michael Breazeale and Jill Avery

Label
Strong brands, strong relationships
Title
Strong brands, strong relationships
Statement of responsibility
edited by Susan Fournier, Michael Breazeale and Jill Avery
Contributor
Editor
Subject
Language
eng
Cataloging source
DLC
Illustrations
illustrations
Index
index present
LC call number
HD69.B87
LC item number
S77 2015
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1964-
http://library.link/vocab/relatedWorkOrContributorName
  • Fournier, Susan
  • Breazeale, Michael
  • Avery, Jill
http://library.link/vocab/subjectName
  • Brand name products
  • Brand loyalty
  • Branding (Marketing)
  • Consumer behavior
  • Brand loyalty
  • Brand name products
  • Branding (Marketing)
  • Consumer behavior
Label
Strong brands, strong relationships, edited by Susan Fournier, Michael Breazeale and Jill Avery
Instantiates
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Dimensions
24 cm
Extent
xxxix, 435 pages
Isbn
9781138786837
Isbn Type
(paperback)
Lccn
2014048783
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations
Stock number
99963489654
System control number
  • (OCoLC)899949710
  • (OCoLC)ocn899949710
Label
Strong brands, strong relationships, edited by Susan Fournier, Michael Breazeale and Jill Avery
Publication
Bibliography note
Includes bibliographical references and index
Carrier category
volume
Carrier MARC source
rdacarrier
Content category
text
Content type MARC source
rdacontent
Dimensions
24 cm
Extent
xxxix, 435 pages
Isbn
9781138786837
Isbn Type
(paperback)
Lccn
2014048783
Media category
unmediated
Media MARC source
rdamedia
Other physical details
illustrations
Stock number
99963489654
System control number
  • (OCoLC)899949710
  • (OCoLC)ocn899949710

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