The Resource The European approach to U.S. markets; : product and promotion adaptation by European multinational corporations, [by] James J. Ward

The European approach to U.S. markets; : product and promotion adaptation by European multinational corporations, [by] James J. Ward

Label
The European approach to U.S. markets; : product and promotion adaptation by European multinational corporations
Title
The European approach to U.S. markets;
Title remainder
product and promotion adaptation by European multinational corporations
Statement of responsibility
[by] James J. Ward
Creator
Subject
Language
eng
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Ward, James J
Index
index present
LC call number
  • HF5415.1
  • HD69.F6
LC item number
W37 1973
Literary form
non fiction
Nature of contents
  • bibliography
  • statistics
Series statement
Praeger special studies in international economics and development.
http://library.link/vocab/subjectName
  • Corporations, European
  • Marketing
  • Sociétés européennes
  • Marketing
  • Corporations, European
  • Marketing
  • Internationale ondernemingen
  • Marketing
  • United States
Label
The European approach to U.S. markets; : product and promotion adaptation by European multinational corporations, [by] James J. Ward
Instantiates
Publication
Bibliography note
Bibliography: p. 101-108
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
25 cm.
Extent
xii, 114 pages
Lccn
73009215
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)698683
Label
The European approach to U.S. markets; : product and promotion adaptation by European multinational corporations, [by] James J. Ward
Publication
Bibliography note
Bibliography: p. 101-108
Carrier category
volume
Carrier category code
nc
Carrier MARC source
rdacarrier
Content category
text
Content type code
txt
Content type MARC source
rdacontent
Dimensions
25 cm.
Extent
xii, 114 pages
Lccn
73009215
Media category
unmediated
Media MARC source
rdamedia
Media type code
n
System control number
(OCoLC)698683

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