The Resource The image-is-everything presidency : dilemmas in American leadership, Richard W. Waterman, Robert Wright, and Gilbert St. Clair

The image-is-everything presidency : dilemmas in American leadership, Richard W. Waterman, Robert Wright, and Gilbert St. Clair

Label
The image-is-everything presidency : dilemmas in American leadership
Title
The image-is-everything presidency
Title remainder
dilemmas in American leadership
Statement of responsibility
Richard W. Waterman, Robert Wright, and Gilbert St. Clair
Creator
Contributor
Subject
Language
eng
Summary
The Image-Is-Everything Presidency examines the way American presidents in the media age have shaped their public personas as a means of cultivating and advancing their political and ideological agendas. Images play an important role in the perceived success or failure of our presidents. Since public expectations are most often aimed directly at the White House and its central occupant, it is more important than ever that a president control and present the right image to the American public. Reality thus becomes secondary and image is everything
Member of
Cataloging source
DLC
http://library.link/vocab/creatorName
Waterman, Richard W
Illustrations
illustrations
Index
index present
LC call number
JK518
LC item number
.W383 1999
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorName
  • Wright, Robert
  • St. Clair, Gilbert K
http://library.link/vocab/subjectName
  • USA
  • Presidents
  • Public relations and politics
  • Présidents
  • Relations publiques et politique
  • Imagepflege
  • Öffentlichkeitsarbeit
  • Médias et politique
  • Présidents
  • Communication en politique
  • Relations publiques et politique
  • Presidents
  • Public relations and politics
  • United States
Label
The image-is-everything presidency : dilemmas in American leadership, Richard W. Waterman, Robert Wright, and Gilbert St. Clair
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. 173-178) and index
Contents
Public expectations and presidential image -- Historical images -- Personal images -- The constant campaign -- Speaking more, saying less: the pattern of presidential speechmaking -- Presidential image and the media -- Where do we go from here?
Dimensions
24 cm.
Extent
xv, 183 p.
Isbn
9780813368924
Isbn Type
(pbk : alk. paper)
Lccn
98052006
Other physical details
ill.
System control number
  • (OCoLC)40444050
  • (OCoLC)ocm40444050
Label
The image-is-everything presidency : dilemmas in American leadership, Richard W. Waterman, Robert Wright, and Gilbert St. Clair
Publication
Bibliography note
Includes bibliographical references (p. 173-178) and index
Contents
Public expectations and presidential image -- Historical images -- Personal images -- The constant campaign -- Speaking more, saying less: the pattern of presidential speechmaking -- Presidential image and the media -- Where do we go from here?
Dimensions
24 cm.
Extent
xv, 183 p.
Isbn
9780813368924
Isbn Type
(pbk : alk. paper)
Lccn
98052006
Other physical details
ill.
System control number
  • (OCoLC)40444050
  • (OCoLC)ocm40444050

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