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The Resource The next hurrah : the communications revolution in American politics, Richard Armstrong
The next hurrah : the communications revolution in American politics, Richard Armstrong
Resource Information
The item The next hurrah : the communications revolution in American politics, Richard Armstrong represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Boston University Libraries.This item is available to borrow from all library branches.
Resource Information
The item The next hurrah : the communications revolution in American politics, Richard Armstrong represents a specific, individual, material embodiment of a distinct intellectual or artistic creation found in Boston University Libraries.
This item is available to borrow from all library branches.
- Summary
- This book covers how communication technologies have changed the American political process. The author examines the campaign and political uses of direct mail, telemarketing, cable television, satellites, electronic mail, bidirectional cable, and videotex
- Language
- eng
- Edition
- 1st ed.
- Extent
- 300 pages
- Note
- Includes index
- Contents
-
- pt. 1. Direct mail. The lazy man's way to riches
- High-tech origami : how direct mail works
- Confessions of a junk-mail junkie
- The goose that laid the golden egg
- pt. 2. The new technologies. Telemarketing : reach out and put the touch on someone
- Cable television : the Trojan horse of Fall River, Massachusetts
- Satellites : gutter politics in the global village
- Computers : Mayor Daley on a disk
- Telecommunications and the new electronic media : the political cocoon
- Isbn
- 9780688067830
- Label
- The next hurrah : the communications revolution in American politics
- Title
- The next hurrah
- Title remainder
- the communications revolution in American politics
- Statement of responsibility
- Richard Armstrong
- Subject
-
- Mass media -- Political aspects
- Mass media -- Political aspects -- United States
- Massenmedien
- Médias
- Political campaigns -- Technological innovations
- Political campaigns -- Technological innovations -- United States
- 1981 - 1989
- Politik
- Propagande électorale
- USA
- United States
- United States -- Politics and government -- 1981-1989
- États-Unis
- Politics and government
- Language
- eng
- Summary
- This book covers how communication technologies have changed the American political process. The author examines the campaign and political uses of direct mail, telemarketing, cable television, satellites, electronic mail, bidirectional cable, and videotex
- Cataloging source
- DLC
- http://library.link/vocab/creatorDate
- 1952-
- http://library.link/vocab/creatorName
- Armstrong, Richard
- Index
- index present
- LC call number
- JK2281
- LC item number
- .A76 1988
- Literary form
- non fiction
- Nature of contents
- bibliography
- http://library.link/vocab/subjectName
-
- Political campaigns
- Mass media
- Propagande électorale
- Médias
- Mass media
- Political campaigns
- Politics and government
- Politik
- Massenmedien
- United States
- États-Unis
- United States
- USA
- Label
- The next hurrah : the communications revolution in American politics, Richard Armstrong
- Note
- Includes index
- Bibliography note
- Bibliography: p. [290]-292
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- pt. 1. Direct mail. The lazy man's way to riches -- High-tech origami : how direct mail works -- Confessions of a junk-mail junkie -- The goose that laid the golden egg -- pt. 2. The new technologies. Telemarketing : reach out and put the touch on someone -- Cable television : the Trojan horse of Fall River, Massachusetts -- Satellites : gutter politics in the global village -- Computers : Mayor Daley on a disk -- Telecommunications and the new electronic media : the political cocoon
- Dimensions
- 25 cm
- Edition
- 1st ed.
- Extent
- 300 pages
- Isbn
- 9780688067830
- Lccn
- 87033283
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
-
- (OCoLC)17232357
- (OCoLC)ocm17232357
- Label
- The next hurrah : the communications revolution in American politics, Richard Armstrong
- Note
- Includes index
- Bibliography note
- Bibliography: p. [290]-292
- Carrier category
- volume
- Carrier category code
-
- nc
- Carrier MARC source
- rdacarrier
- Content category
- text
- Content type code
-
- txt
- Content type MARC source
- rdacontent
- Contents
- pt. 1. Direct mail. The lazy man's way to riches -- High-tech origami : how direct mail works -- Confessions of a junk-mail junkie -- The goose that laid the golden egg -- pt. 2. The new technologies. Telemarketing : reach out and put the touch on someone -- Cable television : the Trojan horse of Fall River, Massachusetts -- Satellites : gutter politics in the global village -- Computers : Mayor Daley on a disk -- Telecommunications and the new electronic media : the political cocoon
- Dimensions
- 25 cm
- Edition
- 1st ed.
- Extent
- 300 pages
- Isbn
- 9780688067830
- Lccn
- 87033283
- Media category
- unmediated
- Media MARC source
- rdamedia
- Media type code
-
- n
- System control number
-
- (OCoLC)17232357
- (OCoLC)ocm17232357
Subject
- Mass media -- Political aspects
- Mass media -- Political aspects -- United States
- Massenmedien
- Médias
- Political campaigns -- Technological innovations
- Political campaigns -- Technological innovations -- United States
- 1981 - 1989
- Politik
- Propagande électorale
- USA
- United States
- United States -- Politics and government -- 1981-1989
- États-Unis
- Politics and government
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<div class="citation" vocab="http://schema.org/"><i class="fa fa-external-link-square fa-fw"></i> Data from <span resource="http://link.bu.edu/portal/The-next-hurrah--the-communications-revolution/ZGD6bfPlJKc/" typeof="Book http://bibfra.me/vocab/lite/Item"><span property="name http://bibfra.me/vocab/lite/label"><a href="http://link.bu.edu/portal/The-next-hurrah--the-communications-revolution/ZGD6bfPlJKc/">The next hurrah : the communications revolution in American politics, Richard Armstrong</a></span> - <span property="potentialAction" typeOf="OrganizeAction"><span property="agent" typeof="LibrarySystem http://library.link/vocab/LibrarySystem" resource="http://link.bu.edu/"><span property="name http://bibfra.me/vocab/lite/label"><a property="url" href="http://link.bu.edu/">Boston University Libraries</a></span></span></span></span></div>
