The Resource The quintessence of strategic management : what you really need to know to survive in business, Philip Kotler, Roland Berger, Nils Bickhoff

The quintessence of strategic management : what you really need to know to survive in business, Philip Kotler, Roland Berger, Nils Bickhoff

Label
The quintessence of strategic management : what you really need to know to survive in business
Title
The quintessence of strategic management
Title remainder
what you really need to know to survive in business
Statement of responsibility
Philip Kotler, Roland Berger, Nils Bickhoff
Creator
Contributor
Subject
Language
eng
Action
committed to retain for EAST
Cataloging source
BTCTA
http://library.link/vocab/creatorName
Kotler, Philip
Illustrations
illustrations
Index
no index present
LC call number
HD30.28
LC item number
.K68 2010
Literary form
non fiction
Nature of contents
bibliography
http://library.link/vocab/relatedWorkOrContributorDate
1937-
http://library.link/vocab/relatedWorkOrContributorName
  • Berger, Roland
  • Bickhoff, Nils
http://library.link/vocab/subjectName
  • Strategic planning
  • Strategisches Management
  • Strategic planning
  • Strategisches Management
  • Entrepreneurship
Label
The quintessence of strategic management : what you really need to know to survive in business, Philip Kotler, Roland Berger, Nils Bickhoff
Instantiates
Publication
Bibliography note
Includes bibliographical references (p. [127]-129)
Dimensions
21 cm.
Extent
vii, 129 p.
Isbn
9783642145438
Lccn
2010932775
Other physical details
ill.
System control number
  • (OCoLC)648933388
  • (OCoLC)ocn648933388
Label
The quintessence of strategic management : what you really need to know to survive in business, Philip Kotler, Roland Berger, Nils Bickhoff
Publication
Bibliography note
Includes bibliographical references (p. [127]-129)
Dimensions
21 cm.
Extent
vii, 129 p.
Isbn
9783642145438
Lccn
2010932775
Other physical details
ill.
System control number
  • (OCoLC)648933388
  • (OCoLC)ocn648933388

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