The Resource There's No Business Like Shoe Business (Nike), produced by Rome Hartman, Alden Bourne

There's No Business Like Shoe Business (Nike), produced by Rome Hartman, Alden Bourne

Label
There's No Business Like Shoe Business (Nike)
Title
There's No Business Like Shoe Business (Nike)
Statement of responsibility
produced by Rome Hartman, Alden Bourne
Title variation
There's No Business Like Shoe Business
Contributor
Producer
Production company
Reporter
Subject
Genre
Language
eng
Summary
Investigates the recruitment practices of Nike and Adidas as they go after young basketball players in hope of finding the next Michael Jordan to promote their new sneakers. Promising children are showered with sneakers and clothing, recruited on to teams owned by Nike or Adidas, and even directed to high schools that are considered 'Nike Schools'. Shows how little kids and their parents get hooked. Lesley Stahl reports
Cataloging source
VaAlASP
Characteristic
videorecording
Language note
  • In English
  • Original language in English
http://library.link/vocab/relatedWorkOrContributorName
  • Bourne, Alden
  • Hartman, Rome
  • Stahl, Lesley
  • Hartman, Rome
  • Bourne, Alden
  • CBS News
Runtime
14
Series statement
60 Minutes
http://library.link/vocab/subjectName
  • High school athletes
  • Sporting goods industry
  • Sports sponsorship
  • 1990s
  • Fashion industry
  • Marketing and advertising
  • Athletes
Target audience
adult
Label
There's No Business Like Shoe Business (Nike), produced by Rome Hartman, Alden Bourne
Instantiates
Publication
Note
Title from resource description page (viewed March 29, 2016)
Carrier category
  • other
  • online resource
Carrier category code
  • vz
  • cr
Carrier MARC source
  • rdacarrier
  • rdacarrier
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Dimensions
  • unknown
  • other
Extent
1 online resource (14 minutes)
Form of item
online
Media category
  • video
  • computer
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • v
  • c
Reformatting quality
access
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • (VaAlASP)2856341
  • (OCoLC)934520990
  • (VaAlASP)ASP2856341/marc
  • (EXLCZ)994340000000142326
Video recording format
other
Label
There's No Business Like Shoe Business (Nike), produced by Rome Hartman, Alden Bourne
Publication
Note
Title from resource description page (viewed March 29, 2016)
Carrier category
  • other
  • online resource
Carrier category code
  • vz
  • cr
Carrier MARC source
  • rdacarrier
  • rdacarrier
Content category
two-dimensional moving image
Content type code
  • tdi
Content type MARC source
rdacontent
Dimensions
  • unknown
  • other
Extent
1 online resource (14 minutes)
Form of item
online
Media category
  • video
  • computer
Media MARC source
  • rdamedia
  • rdamedia
Media type code
  • v
  • c
Reformatting quality
access
Sound on medium or separate
sound on medium
Specific material designation
  • remote
  • other
System control number
  • (VaAlASP)2856341
  • (OCoLC)934520990
  • (VaAlASP)ASP2856341/marc
  • (EXLCZ)994340000000142326
Video recording format
other

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    42.350723 -71.108227
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